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SFA Event Marketing Campaign

Brand Guidelines

Elevating the Fancy Food Show Experience

A campaign was developed to foster an emotional connection between members and the event, positioning the Fancy Food Show
as the epitome of the industry. The "that's Fancy" video, coupled with compelling visuals and content,
captured the show's essence and laid the groundwork for future marketing initiatives.

CONCEPT VIDEO

LOGO EXPLORATION

STYLE CONCEPT

EMAIL | WEB BANNER CONCEPTS

IMAGE EXPLORATION