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De'Longhi | Micro-Event Marketing

Brand Guidelines

Elevating Brand Presence: Micro-Event Marketing Success

A successful micro-event marketing campaign was executed to enhance brand visibility and drive sales. The project involved planning and executing events, supporting in-store marketing initiatives, and developing engaging point-of-sale materials. A highlight was the creation of an immersive customer experience at The New York Coffee Festival, featuring a custom-designed exhibition booth and high-impact promotional materials.

Display Image

3D Design Layout

Design Installation

Consumer Engagement on Show Floor